SEO optimization of Joomla
We will carry out comprehensive work on SEO optimization of a Joomla website. The final cost of the service depends on the scope of work, which is determined after the technical audit and agreed upon with the customer.
Contents
Why is technical optimization necessary?
Improved indexing
After technical optimization, search engines more quickly identify changes on the site and index new and updated pages.
Speed up loading
Accelerated loading of website pages will be appreciated not only by search robots, but also by real users, which will be reflected in behavioral factors and positions in search results.
Link distribution
Without gluing duplicate pages, which technical SEO optimization includes, the link mass is distributed between these duplicates, which can have a negative impact on ranking.
Improving snippets
Snippets of site pages in search results will become more informative and will contain additional data, depending on the type of page: price, rating, date of change, etc.
Improving usability
Eliminating technical errors involves not only improving the site in the eyes of search robots, but also improving the usability of the site for real visitors.
Increase in positions
All the improvements that technical SEO implies are aimed at increasing the positions of the site pages in search results for target search queries.
How is technical SEO done?
The technical SEO optimization service for Joomla can be divided into the following stages.
Technical SEO audit
Checking site security issues for users.
Checking for crawling and indexing issues.
Check for duplicate web pages and individual content issues.
Checking for usability issues.
Checking for link problems.
Checking for performance issues.
Gluing takes together
Copies available via http and https protocols.
Duplicates, with and without index.php.
Double with and without .html.
Dubs with and without www.
Duplicates with and without trailing slash.
Other duplicates, typical for CMS Joomla.
Improved indexing
Implementation and/or adjustment of an automatically updating XML Sitemap file.
Connection of web analytics systems Yandex.Metrica and Google Analytics.
Enabling bypass by Yandex.Metrica counters.
Removing broken links and fixing absolute internal links.
Using structured data
For the path to the page (Navigator module), so that this path is displayed in the snippet in the most attractive form for the user.
For informational materials, so that search engines correctly recognize the necessary elements of a web page: author, publication and update dates, title, images, and main content.
For product cards, so that their snippets contain additional information about the product: price, availability in stock, rating, number of reviews.
For other web page entities as needed.
Speed up website loading
Implementation of web page caching on the server.
Configuring caching of static files in the browser.
Minification and merging of JS and CSS code.
Optimization and conversion of images into a modern format.
Other improvements at the server and CMS Joomla level.
Improving usability
Adding a Favicon website icon if it is missing.
Adding Open Graph meta tags to make page links more informative in social networks and messengers.
Fixing obvious issues with mobile design responsiveness.
Implementation of any additional functionality in agreement with the customer.
Report and recommendations
After all of the above, you will receive:
technically optimized site,
set of installed licensed extensions for Joomla,
report on work done,
additional recommendations.
How much does the service cost and what are the terms?
Prepayment
is equal to the minimum cost of the service for technical optimization of a Joomla website and is
$100
Average cost
Joomla technical optimization includes all the above stages and usually amounts to
$200
Completion date
services depend on the agreed scope of work and current workload, and usually
3-7 days
Procedure for performing the service
2
We will contact you to clarify the details.
3
You make an advance payment of 9,000 rubles.
3
4
We conduct an analysis of website problems (technical audit).
5
We define and agree with the customer the scope of work, deadlines and cost.
5
6
We do the work and report on the results.
7
You check the work and pay for the remaining part.
7
Our guarantees
Confidentiality Guarantee
Complete confidentiality is ensured during the work. Upon completion, together with the issuance of a report, we give a recommendation on changing passwords.
Quality assurance
Within 90 days, we undertake to provide feedback and eliminate identified technical problems caused by the customer after the technical audit.
Terms used:
CMS, CSS, Favicon, JavaScript, Open Graph, SEO, XML, Sitemap